Creative & Brand Strategist

Human cannonball bar crawls, new ways to brew coffee, iPhone adventure games, or whimsical websites - if it involves creating an innovative or emotional experience, I’m here for it.

The week I graduated from college with a philosophy degree, a sassy and cynical barista said to me, “Good luck working in retail for the rest of your life." And he must have been a witch…because I’ve done a lot of work selling products.

For the last 13 years, I've been ideating, writing, and building every kind of consumer brand experience you can imagine across tech, CPG, beauty/wellness & entertainment.

Whether I’m building brands from scratch, reimagining them, or just telling their story in engaging ways —everything I do is centered around the human experience in life and culture.

Reach out! Kara.s.cohen@gmail.com (Looking for brand strategy case studies? email me.)