Dripkit Coffee

Role: Co-founder & CEO

Concept, Creative Direction, Marketing Lead, Ecomm, Experience design, PR, Advertising, Social, Email, writing, Branding, Packaging, Product design

I founded a product/coffee company called Dripkit. We designed, manufactured, and sold a new way to make high-quality coffee on the go: the portable pour-over. My co-founder Ilana Kruger (currently CEO of Dripkit) and I raised venture capital and launched a first-of-its-kind product. I managed the design of our brand/website, physical consumer product, and our product packaging. I also helped craft our eCommerce strategy, technology stack, and consumer experience. Further, I managed our email campaigns, PR, advertising, and social.

Dripkit has grown exponentially over the last few years, including through partnerships with top brands like Stumptown, Verve, and the Ace Hotel. Dripkit was primarily sold DTC on a site we built in-house, but also through Nordstroms, GOOP, Food 52, and coffee shops across the country. We also picked up a ton of press along the way and won two 2018 Fast Company Innovation by Design awards.